{"id":53278,"date":"2023-02-13T15:15:31","date_gmt":"2023-02-13T15:15:31","guid":{"rendered":"https:\/\/www.tunimedia.tn\/fr\/air-revient-sur-la-creation-des-air-jordan-de-nike\/"},"modified":"2023-02-13T15:15:31","modified_gmt":"2023-02-13T15:15:31","slug":"air-revient-sur-la-creation-des-air-jordan-de-nike","status":"publish","type":"post","link":"https:\/\/tunimedia.tn\/fr\/air-revient-sur-la-creation-des-air-jordan-de-nike\/","title":{"rendered":"AIR revient sur la cr\u00e9ation des Air Jordan de Nike"},"content":{"rendered":"<p> [ad_1]\n<\/p>\n<div>\n<p class=\"chapo\">Ben Affleck et Matt Damon se retrouvent dans AIR.<\/p>\n<p>Dans le film <strong>AIR<\/strong>, Matt Damon interpr\u00e8te Sonny Vaccaro, le responsable marketing de Nike qui a fait signer \u00e0 Michael Jordan un contrat avec la soci\u00e9t\u00e9 am\u00e9ricaine, ce qui a conduit au d\u00e9veloppement de la chaussure embl\u00e9matique avec le c\u00e9l\u00e8bre swoosh. Ben Affleck incarnera lui le cofondateur de Nike, Phil Knight. Ce dernier est \u00e9galement \u00e0 l\u2019origine de la signature du contrat de Michael Jordan au milieu des ann\u00e9es 1980, un contrat qui semblait impossible \u00e0 l\u2019\u00e9poque mais qui est devenu la relation la plus importante entre une marque de sport et un athl\u00e8te et a lanc\u00e9 l\u2019industrie mondiale des baskets, qui repr\u00e9sente d\u00e9sormais plusieurs milliards de dollars.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Where it all began. AIR, exclusively in theaters April 5, 2023. <a target=\"_blank\" href=\"https:\/\/twitter.com\/hashtag\/AIRMovie?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"noopener\">#AIRMovie<\/a> <a target=\"_blank\" href=\"https:\/\/t.co\/YOnLahKafi\" rel=\"noopener\">pic.twitter.com\/YOnLahKafi<\/a><\/p>\n<p>\u2014 AIR (@airmovie) <a target=\"_blank\" href=\"https:\/\/twitter.com\/airmovie\/status\/1624423452210876417?ref_src=twsrc%5Etfw\" rel=\"noopener\">February 11, 2023<\/a><\/p>\n<\/blockquote>\n<p>La qu\u00eate acharn\u00e9e de Sonny Vaccaro pour faire signer Jordan dans ce qui \u00e9tait alors la troisi\u00e8me entreprise de chaussures l\u2019am\u00e8ne \u00e0 rencontrer les parents de MJ, et en particulier sa m\u00e8re puissante et dynamique (Deloris Jordan, jou\u00e9e par Viola Davis), ainsi que d\u2019anciens entra\u00eeneurs, conseillers, amis et proches de Michael Jordan. V\u00e9ritable figure mythique du basket, Michael Jordan n\u2019est jamais montr\u00e9 \u00e0 la cam\u00e9ra, alors que Sonny Vaccaro tente de l\u2019atteindre en acc\u00e9dant \u00e0 ses proches et \u00e0 son entourage.<\/p>\n<h2 id=\"Un-trailer-pour-AIR\" class=\"adn_sommaire\">Un trailer pour AIR<\/h2>\n<p>AIR sera diffus\u00e9 dans les salles obscures \u00e0 partir du 5 avril prochain.<\/p>\n<p><iframe loading=\"lazy\" title=\"AIR | Official Trailer\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Euy4Yu6B3nU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>La com\u00e9die dramatique sur la success story de Nike, propos\u00e9e par <a target=\"_blank\" title=\"Amazon\" href=\"https:\/\/www.begeek.fr\/amazon\" rel=\"noopener\">Amazon<\/a> Studios, Skydance Sports et Mandalay Pictures, est \u00e9crite par Alex Convery et produite par David Ellison, Jesse Sisgold, Jon Weinbach, Ben Affleck, Matt Damon, Madison Ainley, Jeff Robinov, Peter Guber et Jason Michael Berman.<\/p>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/>[ad_2]\n<br \/><a href=\"https:\/\/www.begeek.fr\/air-revient-sur-la-creation-des-air-jordan-de-nike-378548\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Ben Affleck et Matt Damon se retrouvent dans AIR. Dans le film AIR, Matt Damon interpr\u00e8te Sonny Vaccaro, le responsable marketing de Nike qui a fait signer \u00e0 Michael Jordan un contrat avec la soci\u00e9t\u00e9 am\u00e9ricaine, ce qui a conduit au d\u00e9veloppement de la chaussure embl\u00e9matique avec le c\u00e9l\u00e8bre swoosh. Ben Affleck incarnera lui &hellip;<\/p>\n","protected":false},"author":1,"featured_media":53279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16,335,19,349,239],"tags":[],"class_list":["post-53278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-high-tech","category-tie-games","category-mode","category-tech-net","category-web"],"jetpack_featured_media_url":"https:\/\/tunimedia.tn\/fr\/wp-content\/uploads\/2023\/02\/AIR-Nike-cinema.jpeg","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/posts\/53278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/comments?post=53278"}],"version-history":[{"count":0,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/posts\/53278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/media\/53279"}],"wp:attachment":[{"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/media?parent=53278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/categories?post=53278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tunimedia.tn\/fr\/wp-json\/wp\/v2\/tags?post=53278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}